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The Decorator

The official journal of the Painting and Decorating Association

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Tag Archives: business

FAQ – Storytelling for decorators

As humans, we’re drawn in by stories. Since ancient times they’ve helped us connect to each other and make sense of the world around us – from oral storytelling around the campfire, to classic novels, to films and the latest Netflix series.  But what’s this got to do with you and your decorating business? We tendContinue reading “FAQ – Storytelling for decorators”

Posted byPosted inAdviceTags:business, new ideas

FAQ – Riding the Economic Storm

It’s a difficult time for everyone right now, and the decorating industry is no different. Economic experts and even the government are talking about the coming recession being the deepest for many decades. It’ll be economically stormy for a while now, and we all need to have strategies and take practical steps to make sureContinue reading “FAQ – Riding the Economic Storm”

Posted byPosted inAdviceTags:business, new ideas

FAQ – Refresh your business

This is the ideal time to review your business. Things have changed, your perspecives may have changed, your customers’ priorities may have changed. Here are a few tips to help you think about things you can freshen up. Update your website As people start booking decorators again, you want to stand out. Refresh your websiteContinue reading “FAQ – Refresh your business”

Posted byPosted inAdviceTags:business, future, marketing, video, youtube

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