Decorators often feel they have to decide between using high-performance, trusted products and the client’s perfect colour. However, they could have the best of both worlds. Dawn Scott, Senior Colour Designer at Dulux Trade, explains how decorators can eliminate this dilemma with colour matching…
The right colour can completely transform how a space is perceived. Whether clients ask for cool tones to make bedrooms feel calming or bright colours to make a room feel inviting, choosing the perfect shade is of utmost importance to clients. Decorators should therefore work with them to understand how they want to feel within the space and guide them towards the shades that will bring their vision to life.
However, the path to great results requires more than just colour. The quality of the paints used is vital and should not be overlooked. To deliver long-lasting, stand out results, decorators use paints that they trust will deliver. At the end of the day, quality craftmanship will help to bolster a business’ reputation and chances of positive word of mouth.
To ensure decorators can use their preferred products and the client’s chosen colours, they should consider colour matching. Some paint manufacturers use advanced colour-matching technology which allows them to accurately re-create popular designer colours. These can then be pre-loaded into their mixing machines to produce a spot-on colour match. This means professionals can use trade-quality products, whilst keeping the same luxurious look and feel as the designer original.
Perfect Product Match for Projects
Colour matching can not only help to meet the client’s brief, but also provide decorators with a diverse suite of products that are tailored to meet the needs of any project. For instance, Dulux Trade can colour match into its Heritage, Diamond Matt and Vinyl Matt products. This versatility means decorators can select the right paint for each project, without needing to sacrifice the accuracy of the colour.
For added quality assurance, Dulux Trade Diamond Matt and Vinyl Matt have been ‘Tested and Approved’ by professional decorators. This means that those who use these products on a day-to-day basis have put the products through their paces, ensuring that they deliver on the high-quality results and easy application needed.
Trade paints often also feature enhanced durability and resistance to wear and tear, which means that surfaces look better for longer. This reliability not only saves time on the job, but also ensures that the results are quality and long lasting – which is great news for customers.
Through colour matching, decorators can achieve the designer look that their clients desire, but in a product that they know is reliable and that they can trust.
For more information on Dulux Trade’s colour matching tech, please visit www.duluxtradepaintexpert.co.uk/en/colour-match