Johnstone’s Trade have announced the PPG Voice of Colour 2024 Colour of the Year as Limitless (PPG1091-3), a fresh, warm shade that is a recognisable primary colour with the confidence of a neutral. This modern honey beige offers excellent design and styling possibilities for customers in both residential and commercial interiors.
Along with the 2024 Colour of the Year, the PPG and Johnstone’s Trade colour experts have created the 2024 colour trends palette of more than 40 complementary hues, organised in three distinct palettes, or Volumes.
Volume I features soft, grounded colours, Volume II includes earthy greens, florals, and energising blues, and Volume III is a beautiful mix of playful and dramatic colours.
Limitless reflects a shift in consumer preferences towards warmer, less saturated colours and is both sophisticated and subdued. This is a colour that can be used to create balance to a colour scheme, especially when used with one or more of the other 2024 Volume I, II, III trend palette colours.
Because Limitless pairs equally well with warm and cool tones, PPG colour experts recommend using it anywhere and everywhere to give your customers a space the re-design it deserves. Within interior’s, it is ideal for walls and accent areas. For maximum impact, it’s recommended for unconventional places, such as both ceilings and walls for top-to-bottom blending of all surfaces.
The 2024 Voice of Colour, Colour of the Year, and the colour trends are selected by PPG’s global colour team, experts from across all of PPG’s business units including Architectural Coatings, Automotive, Aerospace and Consumer Goods, to provide a well-rounded view on the cultural and social shifts which then influence the final colour forecast.